First Shawn Mendes wore an upcycled Tommy Hilfiger suit to the 2022 Met Gala. Now, he’s partnering with the brand to co-design his own clothing line.

According to a press release, the “Play It Forward” partnership between Mendes and Tommy Hilfiger will help them “build upon their shared vision for a better future.” Kicking things off is the Summer 2022 global campaign, dubbed “Classics Reborn,” which will feature Mendes’ sustainably-made collection.

Launching May 16, it will include styles from the brand’s iconic 1985 Program collection, including a polo made from organic cotton. According to the brand, throughout this collection alone, “the use of organic cotton reduces CO2eq by about 48% and avoids 692 tons of emissions.” Using organic cotton also eliminates chemical fertilizers and pesticides from the growing process.

Sustainable denim is also a focus in this line. It’s produced using 20% post-consumer recycled cotton and requires less water and energy during its finishing stages. But the planet-friendly partnership doesn’t stop there: According to Mendes, “[Tommy] has made a $1 million commitment to greening my tour. This is just the beginning.”

Taking a note from Billie Eilish, Mendes’ entire upcoming Wonder: The World Tour will be “climate positive” by reducing CO2 emissions by 50% per show compared to his last world tour, as well as “mitigating all remaining emissions through a combination of carbon removal and carbon avoidance projects.”

“Every tiny decision we make can have a positive outcome. Every action can be an act of hope. Every choice is an opportunity to protect tomorrow,” Mendes says. “My team and I have worked humbly with climate scientists and youth activists to understand how we can reduce tour emissions, and have developed a program that has allowed us to reduce our carbon impact.”

Mendes will also be rocking more Tommy looks throughout the tour. The press release notes he’ll be wearing custom-made and “more sustainable designs,” including looks made using leftover fabrics from past Tommy Hilfiger collections, as well as vintage deadstock fabrics.

Mendes’ partnership with Tommy Hilfiger also includes a co-designed capsule collection in Spring 2023, which will reimagine the brand’s classic pieces “with circular design while scaling material recycling innovations.”

“Everyone has a role to play in creating a more sustainable future and I’m inspired to see what we can achieve,” Mendes says. “I look forward to learning from each other, exploring how creative reimagination can have a positive effect on the fashion industry, and sharing what living more sustainably means to me.”

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